A business blog can be used as a successful communications tool, providing relevant tips and news about your products or services to potential clients.
A blog allows you to post articles, photos, videos, and news that is relevant to your industry, in turn assisting in attracting potential customers that may be searching for these topics.
What should you post to your business blog?
A blog needs to be kept up to date on a regular basis.
Take stuff from http://sbh.hotfrog.com/topics/sales-marketing-and-public-relations/blogging-creatively
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